Tag Archives: namm 2017

NAMM Show Hits the Mark!

I’ve been hearing about the January National Association of Music Merchants (NAMM) Show for years. Many of the NAMM Show exhibitors advertise in our monthly International Musician (IM) so this year’s show seemed the perfect opportunity to thank our advertisers in-person and talk to other vendors who could become potential IM advertisers. Since the IM is received by all of our 80,000 AFM members in the US, Canada, and Puerto Rico, vendors who advertise in our official monthly journal are able to reach a very special segment of the market—working musicians who make their living making music. Continue reading