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D and B-4 Report Forms: Ensuring Musicians Are Properly Listed

by Kim Wysocki, Administrative Assistant, AFM Electronic Media Services Division

The importance of our CD Jacket Program has grown over the years and continues to grow.

Securing the release of all sound recording products, including, but not limited to, box sets, “anniversary” packages, deluxe editions, etc., which usually contain live and previously unreleased material and coordinating the proper filing of B forms for these recordings, as well as all recordings done under the Sound Recording Labor Agreement (SRLA) are vital to the Electronic Media Services Division (EMSD).

This office continues to pursue major record companies, including covered labels and independent labels signed to the SRLA. In the same vein, the EMSD researches to obtain CDs, label copies, and other pertinent information (including digital releases). When this process is completed, the information gathered is shared with the AFM locals in whose jurisdictions the recordings took place. We work together to ensure that B-4 report forms are accurately filed (hours worked, doubles, overdubs, music preparation, etc.) and also make sure that a current signatory contract is in place. We coordinate our efforts to ensure that musicians are properly credited and receive wages, pension, etc., for their work and subsequent payments from the Special Payments Fund for each of the next five years, as well as for potential new use of recordings in motion pictures, TV Film, commercial announcements, and more.

The filing of these forms is essential and it’s to the benefit of every musician who performs on a recording to see that they are properly listed on the AFM B-4 report forms for their work. This makes new use billing procedures go more smoothly.

EMSD has a scanning procedure to ensure that all the report forms received in this office for any work performed under AFM agreements are “stored” in our system, thereby making them readily accessible.  We also have an electronic jacket file (provided by the Pension Fund), which enables us to access information as needed. The more information we have on file, the better equipped we are to serve and assist you.

who to contact at esmd

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phone call

Marketing 101: A Good Old-Fashion Phone Call

phone callIn the modern day many people will more readily send an email than physically call a person. Emails, social media, and other communication is great way to get in touch with people, but sometimes the most successful way is a good old-fashion phone call.  A well-developed telephone technique is crucial to the success of the client contact process. Potential clients can sense when you don’t feel confident, even when that conversation is over the phone.

If you lack confidence or if you are shy, you should consider getting advice on how to put forward a strong verbal presentation over the telephone. Many books have been written on the subject, and they are not just for telephone salespeople. Anyone who uses the telephone to drum up business must work on their technique.

Speaking slowly and clearly and learning a “script,” especially when you are cold-calling clients, are some of the techniques worth knowing. Another is how to follow up on cold calls. Yet another is how to leave a message on voice mail that will be memorable, which is a technique a little like a 30-second elevator pitch without the business card.

Some musicians don’t think it’s respectable to call a client themselves. They believe that clients have less respect for musicians who represent themselves than for musicians who are represented by an agent. Therefore, some musicians prefer to have an agent who will call clients on their behalf.

However, you should consider that TV commercials where the owner of the car dealership or mattress emporium represents him or herself are rated higher and more effective than commercials that don’t have an owner present. This was part of the secret behind the rise of the Wendy’s restaurant chain, under the charismatic leadership of Dave Thomas, who often appeared in national TV ads.

Following this logic, clients may well be more convinced of your skills as a musician and bandleader if they talk to you in person, rather than through an agent. Plus, one of the benefits of representing yourself is that you at least know how you are being presented.

Telephone calls are still one of the least expensive and most effective ways of self-promotion. If your phone technique is good, and you present yourself and your band in a memorable way, clients will recall you when you phone again.

For example, Hal Galper of Local 802 (New York City) remembers the time he sat on a panel at the International Association of Jazz Educators’ convention in Atlanta, Georgia. His name was mentioned often on the panel, and many of his clients were present. At one point the moderator asked, “Is there anyone here who has not received a phone call from Hal Galper?” Everyone laughed, and amazingly only one person said, “I haven’t.” Galper arranged to chat with this person after the panel was over. “It pays to have a good phone rap,” he reminds other working musicians.

Meet the Electronic Media Services Division Staff

by Mary Beth Blakey, AFM EMSD Contract Administrator

As we so frequently get caught up in the day-to-day grind of business, and the pursuit of agreements and payments for our members, it can be difficult to make time to get to know each other. With that in mind, I’ve assembled the following “Who’s Who” for the Electronic Media Services Division (EMSD)—summarizing the job responsibilities for the staff.

New York — East Coast OFFICE

Patrick VarrialePat Varriale: Now director of EMSD, Varriale has been around for 40 years. He is all things electronic media, specializing in all facets of the Sound Recording Labor, National Public Television, National Public Radio, Limited Pressing, Demonstration Recording, and Background Music agreements.

maria warner-dowrichMaria Warner-Dowrich: Contract Administrator for Electronic Media Services Division, New York, Warner-Dowrich administrates commercial announcements, low budget sound recording, theme park, and limited pressings.

Kim WysockiKim Wysocki: As Administrative Assistant to Pat Varriale in the East Coast Office, Wysocki assists in the processing and entry of the commercial announcements/assumption agreements and provides assistance in signatory renewals. She also researches the numerous CDs that come into the office via record companies.

 

Los Angeles — West Coast OFFICE

Addison GranilloAddison Granillo: EMSD’s FM Commercials Administrator and New Use Commercials Manager Granillo fields commercial questions from players, employers, and local reps. He contacts ad agencies, both foreign and domestic, regarding commercial new use payment responsibilities.

Aksinia DintchevaAksinia Dintcheva: In the New Use Department, Dintcheva works tirelessly to create B-7 contracts and billings. A University of Georgia graduate, she has been working at the EMSD for 15 years.

Alisa ChildsAlisa Childs: New Use Research Administrator Childs creates research viewing schedules, meticulously monitors and analyzes electronic media, explores resources for identified new use, and prepares documents for new use billing packets.

Andie ChildsAndie Childs: Administrator Childs manages historical soundtracks and projects involving film-to-film clip use. She also handles spreadsheets and dispersals for compilation projects and programs.

Andre ShaversAndre Shavers: In charge of collections for the New Use Department, Shavers pursues payment for billings generated by that department. He also oversees notices for work dues payments.

Anna BedjanianAnna Bedjanian: As Commercial New Use Assistant, Bedjanian researches national and worldwide tune usage requests, and gathers current musician information. If necessary, she helps locate proper musician beneficiaries and composes B6 billing contracts.

Bryan VasquezBryan Vasquez: A researcher for the New Use Department, Vasquez monitors and analyzes TV and film media to track down new uses of sound recordings. He  prepares documentation for the necessary billing packet.

Chris DeLeonChris DeLeon: Assisting the New Use Department by generating B-7s, as well as handling local tech issues in the West Coast Office, DeLeon played a big role in our recent Internet upgrade.

Katelyn SegnereKatelyn Segnere: Administrative assistant in the West Coast Office, Segnere focuses on beneficiary documentation. She also works with Allen and Blakey on special administrative projects.

mary beth blakeyMary Beth Blakey: The contract administrator covering television videotape, basic cable television, Internet, new media projects, and video games, Blakey is marking her fifth year working at EMSD.

Matt AllenMatt Allen: The contract administrator who handles motion picture and television film, as well as low budget, student, festival, and industrial films, initially worked at Local 47 (Los Angeles, CA), administering the Sound Recording Labor Agreement. When Allen came to work at the Federation, he  managed commercial new use before moving into film agreements.

Niccole CulverNiccole Culver: As the primary receptionist in the EMSD’s West Coast Office, Culver works closely with Allen and Blakey on film and television projects, and handles a large portion of the signatory data entry.

Peter MarroquinPeter Marroquin: As New Use Administrator for sound recording into film, Marroquin also handles data storage and management for the office. He has the distinction of having worked for the AFM for 20 years.

 

Who to contact in EMSD? Click Here

East Coast Office: Tel (212) 869-1330

Ext. 234 – Patrick Varriale, Director of Electronic Media Services:
General Electronic Media, Sound Recordings, Nat’l Public TV, NPR, Background Music, Demonstration Recordings, Limited Volume Agreements.

Ext. 233 – Maria Warner-Dowrich, Contract Admin:
Commercial Announcements, East Coast, Low Budget Sound Recordings, Limited Pressings, Theme Park, Electronic Media

West Coast Office: Tel (323) 461-5401

Ext. 206 – Matt Allen, Contract Admin.
Theatrical-Film, TV-Film, Low Budget Film, Independent Film

Ext. 212 – Mary Beth Blakey, Contract Admin
Internet, Videotape, Basic Cable, Pay Cable, Video Games

Ext. 222 – Andie Childs, Admin.
Clips, Soundtracks

Ext. 221 – Addison Granillo, Admin.
Commercials, Commercials New Yse

Ext. 218 – Peter Marroquin, Admin.
Theater-Film, TV-Film New Use